Web content creation

Development creators

A successful digital strategy depends on the quality of the content created.

Working space colors

A content-driven strategy

We will work with you to draw up an effective content strategy in line with your corporate culture, positioning, strategy and the available specialists, whom we will coach on how to manage their production.

We will establish a brand content strategy to improve brand effectiveness: our editorial experts delve deep into your business and help you create digital content, using your convictions and opinions to reach and retain your target audience.

Your web content in all formats

To improve your referencing, but also your image, it is essential to make your site live by highlighting your news. Thanks to our international editorial experts, you will be able to create this content and distribute it strategically in order to reach your targets at the right time. Branded digital content can be produced in a variety of formats: the most common and quickest format is a blog, but we can also develop tutorials, written web series, video, motion design, infographics, podcasts, comics and photo illustration to showcase your know-how.

secret image lumière

Build-up a community

We will convey your visual and semantic identity through engaging content to create a community loyal to your brand. It is all the elements that represent you and make you easily identifiable, different, attractive.

  • Creation of optimised web content: brand content and storytelling
  • Implementation of visual and written identity
  • Training and support for spokespeople
  • Graphic design: Video, motion design, infographics, podcasts, comic books, photos, and more.

Our Added Value

Your story, our passion

We have a passion for stories and know-hows. Because we understand your business environment, we will help you formulate your stories, your convictions and expertise to reach your audiences and hold their attention.

Experienced Com Directors

As Communication Directors with more than 25 years of experience in major groups, we share with you our international experience to accompany all types of image strategies.

International experts

Associated with international specialists for long years, we provide the expertise you need for your communication projects: media, editorial content, web, social media, advertising, events, publishing, design, video, and more.
  • Why create content for the web?

    Creating quality content helps establish authority and credibility in a specific field, enhancing a company's reputation and visibility.

    What's more, content is an important factor in search engine optimization (SEO), as it enables search engines to analyze the relevance and quality of a website's content. By creating quality content that meets users' needs and is easily accessible, a company can improve its ranking in search results and attract more organic traffic to its website.

    A brand content agency, or an agency specialized in digital content, will help you create effective content, in line with your expertise and the expectations of your target audiences.

  • What are the essential rules for creating content for the web?

    • Content relevance is the most important criterion
    • The use of relevant keywords to improve referencing
    • The use of clear titles and subtitles to facilitate reading
    • Optimizing images by using relevant keywords in descriptions and alt tags
    • Avoiding content duplication (plagiarism) to avoid being penalized by search engines.

     

    A digital marketing agency will take care of content creation, its competitive effectiveness and the measurement of your SEO results.

  • How can content boost SEO?

    Web pages are ranked by search engines according to the quality and relevance of their content. It goes without saying that in order to generate organic traffic, a site must rank well.

    This means creating content that uses relevant keywords and meets users' needs. Quality content can also encourage other websites to link to a site, boosting its authority and improving its SEO.

    A digital agency can help you not only to create effective content, but also to multiply links with other sites and ensure that your website content is regularly updated to stay at the top of searches.